Market's view on Nexxen Int Ltd
Published on April 2024
- Spaceback and Nexxen have formed a partnership to simplify the process of converting social media posts into rich-media creative for immediate activation on Nexxen’s platform.
- VIDAA integration with SFR TV app eliminates the need for SFR subscribers in France to use a set-top box, enhancing user convenience.
- Hisense utilises large banners for promotions such as discounts on their TVs and free access to multiple apps and channels without the need for an aerial or set-top box.
- The VIDAA platform hosts numerous set-top-box replacement apps, making it a leading app platform in various regions due to its cost efficiency for cable companies and user-friendliness.
- The digital advertising market is showing signs of recovery after a decline, with companies like Facebook significantly increasing their ad spending following a triple in share price.
- Nexxen’s stock has low trading volume, suggesting a below-radar status despite a recovering global ad market.
- Roku, Alphabet, Snap, and Meta have reported strong financial performances and strategic moves such as stock buybacks and dividends, contributing to their stock value increase.
- The delay in the deprecation of third-party cookies by Google has influenced the adtech market, impacting companies like Nexxen differently compared to others in the sector.