Market's view on Big Technologies

Published on April 2024

  • Newmark Security emphasises the importance of data reporting in access control systems, highlighting the need for insights into entry and exit patterns, user behaviours, and system activities to address security gaps and adapt to threats.
  • IoT integration in access control is seen as a transformative trend by Newmark Security, enhancing security and user experience through devices like biometric scanners and mobile access applications.
  • Grosvenor Technology notes AI’s leading role in the security industry, with its use shifting from reactive to preventative, employing predictive analytics and machine learning.
  • The increased adoption of cloud-based services is highlighted, driven by the pandemic, enhancing organizational agility and adaptability in security.
  • A greater focus on privacy protection is noted as crucial in the security industry, with physical security solutions needing to address public privacy concerns more actively.
  • Newmark Security, on World Creativity and Innovation Day, aligns itself with the theme of innovation, underscoring its commitment to creating secure environments through continuous innovation in security technologies.
  • The company’s strategy involves significant investment in R&D to stay ahead in the security industry, especially in biometric technology, cloud services, and mobile authentication.
  • Newmark Security is portrayed as a transformed tech and U.S. success story, continually evolving its products and services to meet global security and data protection demands.
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